Stars Alumni Participate In “Stick With Reading” Initiative

The Dallas Stars Alumni Association continues to make an impact off the ice through its partnership with the Dallas Stars Foundation’s “Stick With Reading” initiative, bringing the excitement of hockey and the importance of literacy directly into local classrooms.
BMO Named Title Sponsor of the Dallas Stars Alumni Classic

The Dallas Stars Alumni Association is proud to announce BMO as the title sponsor of the 2026 Dallas Stars Alumni Classic, a special charity hockey event benefiting the Dallas Stars Foundation.
DSAA Selects FLC+MG As AOR

The Dallas Stars Alumni Association has partnered with FLC Marketing Group, LLC as their agency of record, FLC+MG is managing The Dallas Stars Alumni Association’s brand strategy, creative, media, fundraising, sponsorship and print marketing.
Joining the Texas Warriors

Texas hockey has grown tremendously over the last two decades. When I first arrived in Dallas during my NHL career, you could already feel the passion building for the sport. Today, there are talented young players all across the state
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