Stars Alumni Participate In “Stick With Reading” Initiative
The Dallas Stars Alumni Association continues to make an impact off the ice through its partnership with the Dallas Stars Foundation’s “Stick With Reading” initiative, bringing the excitement of hockey and the importance of literacy directly into local classrooms.
BMO Named Title Sponsor of the Dallas Stars Alumni Classic
The Dallas Stars Alumni Association is proud to announce BMO as the title sponsor of the 2026 Dallas Stars Alumni Classic, a special charity hockey event benefiting the Dallas Stars Foundation.
DSAA Selects FLC+MG As AOR
The Dallas Stars Alumni Association has partnered with FLC Marketing Group, LLC as their agency of record, FLC+MG is managing The Dallas Stars Alumni Association’s brand strategy, creative, media, fundraising, sponsorship and print marketing.